Nalini Achal
Project Overview
Our client Nalini Achal offers inspirational and spiritual books written by her on her website.
Techonlogy
WordPress
Spiritual books
Country
India
Clients Requirements
- It might be challenging to manage a lot of material and make sure it is updated often without overpowering the design.
- Facilitating the easy management and updating of material by non-technical individuals without the need for coding or web development expertise.
- Ensuring that the material is properly organized to facilitate the simple classification, tagging, and location of certain content components.
- Supporting a wide range of material types, including documents, photos, videos, text, and the information that goes with them.
- Being able to add new pages, blog entries, product listings, or other content to a system without experiencing performance problems as it grows to meet the expectations of the customer.
- Ensuring that material may be added to alt tags for pictures, headers, descriptions, and meta titles in order to optimize it for search engines.
- Make that the content management system (CMS) can accommodate numerous languages for global audiences, if needed.
- Allowing users to return to earlier iterations of the material in the event that mistakes or unwanted modifications occur.
- Granting distinct user categories, including contributors, administrators, and content editors, varying degrees of access and power.
- Smooth interaction with marketing technologies to monitor the effectiveness of content, including social media, email marketing platforms, and analytics tools.
- Automating processes and approval chains to streamline the process of creating, approving, and publishing information.
Solution
- We install Content Management Systems (CMS) such as WordPress, Joomla, or Drupal, or we build a bespoke CMS that satisfies the unique requirements of the customer while guaranteeing its scalability and user-friendliness.
- Our drag-and-drop editor, which has a What-You-See-Is-What-You-Get (WYSIWYG) interface, is user-friendly and intuitive, enabling customers to make visual content changes without requiring technical knowledge.
- In order to assist organize material and make it simpler for visitors and the website owner to access essential information, we built a logical system of categories and tags.
- We permitted the use of reusable content blocks or modules, such as call-to-action sections, product highlights, and promotional banners, that may be quickly inserted into other website areas.
- To make it simpler for content producers to optimize on-page features like meta tags, keyword use, and picture alt texts, we integrated SEO tools or plugins into the content management system.
- We created a CMS framework that allows for language-specific pages and content translation, or we designed a multilingual plugin.
- Material managers may now monitor changes, preview updated material, and roll back to previous versions as needed thanks to our version control tools.
- To give content writers, administrators, and marketers varying degrees of access and control within the CMS, we set up several user roles and permissions.
- In order to evaluate content performance and expedite marketing efforts, we linked the CMS with analytics platforms, CRM systems, and marketing automation technologies.
